Celebrities’ Favorite Lip Products Revealed

The Top Pick: Holly Willoughby’s Rose-Tinted Balm Dupe

A celebrity-inspired lip buying guide is a focused set of editor-tested lip balms and brown lipstick shades that mirror the exact tones, finishes, and conditioning benefits celebrities use daily, so you can recreate their looks with realistic, wearable products instead of guessing from filtered photos.

If you want one product that nails the celebrity lip trend for most people, go straight for Tropic Skincare Lip Fudge Plumping Lip Conditioner in Rosewood. Fans have pored over Holly Willoughby’s getting-ready clips and are convinced this is the exact rose-tinted balm she keeps in her pot, thanks to the frosted glass, white lid and sheer rosy tint. Unlike a matte lipstick, this is an everyday swipe-on essential with glassy shine and a soft rose wash that looks polished on bare skin or over lip liner.

The formula is ultra-conditioning and reparative, with 26 plant extracts plus omegas 6 and 9 for plumping moisture and a reflective finish that makes lips look fuller. Pros: rich care, moisture-locking texture, and that subtle rose-tinted balm effect fans love. Cons: it comes in a pot, so you need a finger or brush, and the sheer tint means it won’t replace a full-coverage lipstick. If you’re hunting celebrity lip balm dupes that feel luxe and genuinely treat dry lips, this is the one to beat.

Hailey Bieber’s Brown Lipstick Era: Best Overall Brown

Brown lipstick is in a major comeback phase, with a surge of espresso, mocha and cocoa tones replacing traditional pinks on red carpets and Instagram feeds. Hailey Bieber’s softly defined brown-lined lips show that brown lipstick does not have to be heavy, matte or stuck in the ’90s; it can be sheer, glossy, blurred and almost undetectable.

To channel that Hailey Bieber lipstick energy, the strongest recommendation is Rhode Peptide Lip Shape in Balance. It is technically a lip liner, but the creamy satin formula is designed to sculpt and fill, so you can wear it as an all-over caramel brown lipstick. Balance is that “perfect in-between brown”—not too warm, not too grey—so it flatters a wide range of undertones while staying true to the brown lipstick trend. This makes it ideal if you want the polished, minimal-brown look that works with both bare skin and glam eyes.

Pros: very creamy, easy to blend, softly contoured finish, and it doubles as liner and lipstick. Cons: it is not the most long-wearing formula and is often sold out, which is the clearest sign that this Hailey-inspired shade is in high demand. If you want one brown product that can line, fill and mimic celebrity brown lips in a single step, this is the priority pick.

Iconic Brown Lipstick Shades and Glossy Alternatives

Beauty editors are clear: from barely-there nude browns to rich chocolate browns, these are the brown lipstick shades they are reaching for now. This editorial scrutiny matters because it filters the huge brown revival into wearable, repeatable looks that echo celebrity makeup without the guesswork.

For a classic bullet lipstick, MAC Velvet Teddy stays an icon and remains one of the best-selling brown lipstick shades, with a deep, cool-toned beige hue that suits nearly everyone. The silky matte finish feels comfortable compared with many mattes, and it pairs well with neutral or pinky-brown liners for a subtle brown lip that still feels modern. Pros: neutral-toned brown that flatters most skin tones and a matte texture that is smooth rather than chalky. Cons: if you dislike matte textures, this finish may not be for you.

If you prefer shine, Refy Tinted Lip Gloss in its brown shades gives a hydrating, buildable gloss that can be sheered out to resemble a lipstick or layered into a high-shine brown lip. Shades such as Suede and Sepia cover a range of undertones, with Suede acting as a perfect nude for deeper skin tones. Pros: there is a wide range of brown shades that suit many skin tones, and the formula can go from subtle to bold. Cons: the packaging can leak if you are not careful with the cap, so it is not the most bag-friendly gloss.

Why Soft-Tinted, Conditioning Formulas Are the New Celebrity Standard

Soft-tinted, conditioning lip formulas are rapidly becoming the everyday standard for celebrities because they give a chic finish while protecting against dryness and chapping. Unlike a matte lipstick that you might not reach for daily, a tinted balm is one of those swipe-on-and-go products that stays practical while still delivering a polished look.

Holly Willoughby’s suspected Lip Fudge in Rosewood perfectly sums up this shift: a sheer rose hue, glassy shine and an ultra-conditioning formula that locks in moisture and repairs the lip barrier with a cocktail of botanical extracts. As editors note, you only need a dab on the bottom lip to get a lovely tint and glossy finish, which makes it efficient as well as flattering. Another writer describes Chanel Rouge Coco Baume in Honey Bliss as a sheer, balmy lipstick that “gives my natural lip colour a warm, glossy wash rather than completely covering them,” underlining how tinted care formulas are replacing heavy lipsticks in many makeup bags.

Fans and editors are so invested in these textures that they pause videos, compare packaging and share rose-tinted balm products and celebrity lip balm dupes across price points. From Laneige-style masks to everyday sticks, the pattern is clear: if a lip product adds a wearable tint, conditions with oils or omegas and leaves a subtle sheen, it is more likely to be in a celebrity’s real-life rotation than a traditional flat matte.

Buy if / Skip if

• Buy the Tropic Skincare Lip Fudge Plumping Lip Conditioner in Rosewood if you want a conditioning, plumping rose-tinted balm that closely mirrors Holly Willoughby’s everyday lip look and adds glassy shine with minimal effort.
• Skip the Tropic Skincare Lip Fudge Plumping Lip Conditioner in Rosewood if you dislike pot packaging or prefer full-coverage lipstick colour instead of a sheer tint.
• Buy the Rhode Peptide Lip Shape in Balance if you want a Hailey Bieber-inspired brown lip that can line, contour and fully fill the lips in a single creamy, caramel-brown product.
• Skip the Rhode Peptide Lip Shape in Balance if you need an ultra-long-wearing or always-available brown lipstick, because this formula is not the most long-wearing and often sells out.
• Buy the MAC Velvet Teddy lipstick if you love iconic brown lipstick shades with a neutral tone that flatter many complexions and prefer a comfortable matte finish.
• Skip the MAC Velvet Teddy lipstick if any matte texture feels drying or you prefer the feel and look of balmy, glossy formulas.
• Buy the Refy Tinted Lip Gloss in brown shades if you want a hydrating brown gloss that can be worn alone, layered, and tailored to different skin tones from nude to deep.
• Skip the Refy Tinted Lip Gloss in brown shades if you need leak-proof packaging for your bag or dislike the maintenance that comes with high-shine glosses.