Why Cat Deeley Swears by This ‘Super Duper’ Shampoo
Cat Deeley’s hair has become part of her on-screen signature: glossy, bouncy and always full of movement. The This Morning presenter has openly credited a specific staple in her routine, calling it a “super-duper” shampoo that can handle her “really thick and big and crazy” hair. Rather than washing daily, she saves shampoo sessions for when she really needs them, which means the formula has to work hard each time. Her pick is Kérastase Nutritive Bain Satin Riche Shampoo, from the brand’s nourishing Nutritive collection. For anyone hunting the best shampoo for shine, a celebrity favourite like this is naturally tempting—especially when it goes on a limited-time sale, prompting fans to stock up before it sells out. But does this Cat Deeley shampoo live up to its glowing reputation in real-life testing?

Inside the Formula: What Makes It Good for Glossy, Bouncy Hair?
Kérastase Nutritive Bain Satin Riche is designed for dry, sensitised strands that crave both shine and strength. The formula leans on niacinamide, a skincare hero ingredient that also benefits the scalp by helping to boost circulation for thicker, healthier-looking hair. To support bounce and resilience, it also includes plant-based proteins derived from wheat, corn and soy whole grains, which help reinforce the hair fibre from root to tip. Together, these elements target that tricky balance: nourishing enough to smooth and soften, but not so heavy that hair falls flat. Reviews echo Cat’s enthusiasm, with customers calling it their favourite shampoo and praising its lightweight feel and amazing scent. On paper, it reads like a serious contender for the best shampoo for shine—particularly if your hair is on the thicker or drier side and needs both gloss and manageability.
Real-World Results: Our Celebrity Shampoo Review
Putting the Cat Deeley shampoo through a real-world test, we focused on three things: shine, bounce and overall feel. The texture is rich without being gloopy, and it lathers easily, which means a little goes a long way. After rinsing, hair feels clean but not squeaky or stripped, an early sign that the formula respects your natural oils. Once dried, there is a noticeable increase in gloss—light catches the lengths more easily, giving that healthy, reflective finish associated with blow-dries on set. Crucially, the hair doesn’t feel weighed down; the plant proteins help strands feel stronger and more substantial, yet still move freely. For those chasing glossy bouncy hair instead of flat, over-conditioned lengths, this balance is impressive. In our celebrity shampoo review, it performs exactly as promised for dry to normal, medium to thick hair.
Beyond the Shampoo: Masking, Sales and the Power of Celebrity Hype
Cat Deeley doesn’t stop at shampoo; when her hair needs extra moisture, she reaches for the Kérastase Nutritive Masquintense Riche Mask, calling it a classic and “very heavy duty.” Beauty lovers agree, with shoppers reporting hair that feels soft, smooth, easy to manage and less prone to dryness after use. Paired with the shampoo, it creates a routine tailored to thirsty, heat-styled hair. Of course, celebrity endorsements inevitably influence what we buy—seeing Cat’s camera-ready waves makes the promise of glossy bouncy hair more compelling. A limited-time sale only adds urgency, making it tempting to add multiple bottles to your basket while they’re discounted. But looking past the hype, this duo genuinely delivers on its claims, which explains why so many shoppers, not just fans of the presenter, are prepared to repurchase again and again.
