Vivo enters over-ear ANC with an ultra-long battery pitch
Vivo’s Over-Ear Noise-Canceling Headphones are lightweight wireless headphones that combine up to 75 hours of playback, 58 dB active noise cancellation, and Hi-Res certified audio to challenge established premium over-ear noise cancelling models at a budget price. This launch marks Vivo’s first move into full-size 75 hour battery headphones, a category long dominated by Sony and Bose. The company positions them as budget ANC headphones that do not cut core features: ANC, Hi-Res wired and wireless sound, Bluetooth 5.4, and spatial audio are all included. At 238 grams, they are among the lighter over-ear noise cancelling designs, aimed at travelers, commuters and office users who want fewer charges and full-day comfort. While initial availability is local, the feature set signals a broader strategy to extend Vivo’s ecosystem beyond smartphones into higher-value audio accessories.
Design, comfort and audio: lightweight frame, spatial sound
Vivo’s first over-ear headphones focus on comfort to compete with established over-ear noise cancelling leaders. The 238-gram build, soft leather memory foam earcups, and slow-rebound foam headband are designed for long sessions without pressure hotspots, while “hair-friendly” hinges aim to prevent tugging when you adjust the fit. Inside, 40 mm dynamic drivers deliver a 20 Hz to 40 kHz frequency range, and the model carries Hi-Res Audio certification for both wired and wireless listening. Spatial audio is processed through Vivo’s Golden Ear Acoustics Lab engine, which converts stereo tracks into 360-degree surround sound, and a 10-band EQ in the companion app lets listeners fine-tune the profile. For buyers who have been eyeing lightweight wireless headphones from Sony or Bose mainly for comfort and immersion, Vivo’s design and acoustic feature list suggests there is now a cheaper way into the same class of experience.
75-hour battery and ANC: a practical challenge to premium flagships
Battery endurance is where Vivo’s over-ear ANC headphones most directly challenge market leaders. Vivo claims up to 75 hours of playback with ANC off and up to 35 hours with ANC on, roughly triple the runtime many flagship over-ear noise cancelling models deliver with noise reduction enabled. According to Ubergizmo, “A 10-minute charge provides up to 9 hours of additional playback,” which sharply cuts charging anxiety for frequent flyers and daily commuters. The ANC system itself supports up to 58 dB of noise reduction, with profiles tuned for planes, subways and buses. That combination of deep ANC and extreme stamina means travelers can complete several long-haul trips or an entire work week between charges. In practical terms, fewer top-ups and more consistent isolation are where these 75 hour battery headphones strike at the convenience advantage Sony and Bose have long enjoyed.
Smart features, pricing, and pressure on Sony and Bose
Beyond core sound and ANC, Vivo adds features that are now expected in premium over-ear noise cancelling gear. Bluetooth 5.4 supports simultaneous pairing with up to three devices and one-tap switching, while a low-latency mode targets gaming and video sync. AI tools offer real-time translation and call handling, backed by physical controls including a volume wheel and dedicated ANC and Bluetooth buttons. The strategic move is pricing: the headphones launch at 499 yuan, or about USD 69 (approx. RM325). According to Gizmochina, they “tout 75-hour battery life for $70” (approx. RM330), placing them hundreds of dollars below many Sony and Bose flagships while matching essentials like ANC depth, long battery, and spatial audio. This makes Vivo’s model one of the most aggressive budget ANC headphones in the over-ear space and raises consumer expectations for how much endurance and intelligence should come at an entry price.